This heartbreaking story is about as elephant Raju from India that had an incredibly rough life. After being poached from his mother he was thrown from one owner to another, until he was left living in terrible conditions with no shelter at night, being used as a beggars prop all day long. Raju survived only from passing tourists and sometimes had to eat plastic and paper while being chained 24 hours a day. A wildlife organisation SOS-UK could not stand the injustice and decided to save him in a daring midnight rescue operation.
The elephant, realizing he was being saved, started to cry: “It was incredibly emotional. We knew in our hearts he realised he was being freed” – claims Pooja Binepal, one of the rescuers in an interview with Presspeople. “Tears began to roll down Raju’s face. Some no doubt were due to the pain but he also seemed to sense that change was coming. He felt hope for the first time” – says another rescuer Kartick.
Animals in our oceans die and suffer everyday because of actions we aren’t really even aware of, such as leaving a plastic bag on the sidewalk. Litter can have a very negative consequence on our environment, so lets move away from plastic based products and push to make all packaging for our products 100% Biodegradable.
I didn’t even see the difference at first. I was all “huh that’s a weird looking jellyfish, I wonder what kind that is” This is a really really good ad. Like this is really fucking clever and effective.